HadleyStilwell

Why We Love Their Story
Holli Harris, founder and designer for HadleyStilwell, created her collection of elegant and unique professional clothing for breastfeeding mothers after experiencing for herself how time-consuming and difficult it is for working, breastfeeding mothers to pump while at work. Holli knows that if working moms can save a few minutes during the day by wearing clothes that give easy, discreet access to breasts for pumping, those moms are more likely to breastfeed longer.

Holli is also dedicated to social entrepreneurship. HadleyStilwell's designs reflect the goal of helping new mothers breastfeed longer by minimizing the challenge of pumping or nursing, which empowers women to succeed at both career and motherhood. Holli carries the idea of empowerment and social responsibility through her supply chain choices. She generally works with small businesses that are also social entrepreneurs, and with organizations that support working mothers.

How We Work Together
Hadley Stilwell subscribes to Savoir Media's Total Media Plan^TM. Savoir Media has done the following for Hadley Stilwell:

• Public Relations
• Media Training
• Content Strategy and Development: Write regular blog posts, press releases, and create/edit content as needed (grant applications, website, catalog, etc.)

What We Helped Achieve
Savoir Media helped HadleyStilwell grow on a national level, introduce new products, and form new partnerships through:

• Numerous product reviews and editorial placements in influential, market-specific blogs, online gift guides, and other online media
• Numerous product reviews and editorial placement in print and on-air media
• Positioning Holli Harris as a sought-after expert in helping moms to pump at work, create work-life balance, and start their own businesses while managing a family

Savoir Media also helped Holli Harris apply for the 2010 Eileen Fisher grant for mission-driven, women-owned small businesses. She was one of only four businesses selected to receive the $10,000 grant.

What's New at Hadley Stilwell

• Examiner.com – "What should you know about breastfeeding in Seattle?" (April 2011)
• Fit Pregnancy Magazine – the HadleyStilwell Signature Tunic and Skirt Set is "A Working Mother's Dream" (March 2011)

www.hadleystilwell.com

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